Leadership

Tuya Smart was founded by pioneers in the cloud and application development spaces who saw a huge opportunity in the rapidly growing smart device market. Our leaders come from many parts of the world but share the same foundational beliefs: that innovation, hard work, and thinking outside of the box are the keys to creating a successful organization, and that an open IoT platform has the power to change the world.
Global Strategic Committee
Jeff Immelt
Chairman of Tuya US
Jeff served as GE’s CEO for 16 years. He has been named as one of the "World’s Best CEOs" three times by Barrons.
Jerry Wang
Founder and CEO of Tuya
Jerry was the first GM of Alibaba Cloud and launched core innovative projects including QR code payments. He also held key positions in Alibaba Capital and Taobao. In 2003, he founded PHPWind, one of the most popular open source forum platforms in China.
Scott Sandell
Managing General Partner, NEA
Scott Sandell has led investments in many industry-transforming technology companies, which led to NEA’s becoming one of the world’s largest venture capital firms. He is also involved with the National Venture Capital Association.
Carmen Chang
Chairman and Head of Asia, NEA
Carmen was a partner at a major Silicon Valley law firm, where she specialized in corporate law and securities law. Carmen is an affiliate of the Center for International Security and Cooperation at Stanford University.
Jérôme Chevalier
Partner, Co-founder of Quadrille Capital
Jérôme has 33 years of experience in transactions and investments in technology and energy and has executed over 150 private equity transactions. He sat on the investment committee for their global fund of funds programs.
Tuya Executive Team
Fritz Werder
General Manager, North America
Fritz leads the North American team with two decades of IoT and smart home experience. He spent over 17 years at Legrand, where he propelled the development of sales channels, key customers, products, and brands, including the Home Systems product lines.
Andrew Howard
Head of Business Development, North America
Andrew has driven strategic go-to-market plans and channel growth in both e-commerce and retail for many Global 500 companies over the past two decades. He has a track record of winning and maintaining multi-million-dollar accounts in the tech space.
Ann Marie Olivo-Shaw
Marketing Director, North America
Annie is a seasoned marketer and communications expert. She served as the Marketing Lead for the Zigbee Alliance where she brought IoT solutions to market with global smart home industry leaders. She holds a PhD in Linguistics from Rice University.
Leo Chen
Founder and Chairman
Leo has a track record of successful entrepreneurial experience. In 2003, he co-founded PHPWind, which has been used by more than 1.2 million websites in China. He served as the operations director of Alibaba Cloud and later for Alibaba's O2O business.
Sven Buschmann
Head of Business Development, Europe
Sven has more than two decades of experience in the global electrical, lighting, and small appliances industries, supporting partners in successfully implementing their IoT strategies. He has driven results for leaders such as Metro AG and Hama GmbH.
Julia Söns
Marketing Director, Europe
Julia is a strategic marketer who has vast experience in the EMEA consumer electronics industry. She recently led European marketing for Ecovacs Robotics, launching the brand with a comprehensive marketing strategy and successfully promoting growth.
Alex Yang
Co-Founder and COO
Alex has deep experience in the IoT space. A strategic marketing and operations expert, he is adept with multinational enterprise operation. At Alibaba, he drove channel growth and launched strategic initiatives such as Cloud E-commerce and Cloud OS.
Luckin Zhou
Co-Founder and CTO
Luckin has over 10 years' experience in infrastructure development. Prior to co-founding Tuya in 2014, he served in PHPWind and Alibaba. He leads the technology team with the vision for the innovative technical architecture of Tuya's AI+IoT platform.
Jessie Liu
Senior Vice President and CFO
Jessie has vast experience in guiding Fortune 500 companies financially. She served as the Executive Director of UBS Investment Bank. She has led many pre-IPO fundraising efforts and IPO and M&A transactions, with a total valuation over $10 billion USD.
Tom Joseph
President, India
Tom has over 25 years of experience in the Indian consumer durables industry. With his expertise in electrical manufacturing, he has driven success for companies like Havells, Haier, JSL Lifestyle, and Racold, propelling them to leadership positions.
Anant Kochhar
Head of Business Development, India
Anant is a business development professional with vast experience in Indian consumer durables. He has led teams at companies like Havells, Philips, LG Electronics, and Panasonic to drive sales initiatives and growth across product categories.
Nitesh C Vasant
Head of Technical & IT, India
Nitesh has over 30 years of experience innovating in the telecom and lighting spaces. He has developed applications in power electronics, microprocessors, and AIoT architecture. He has led and executed projects for both public and private sectors.
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