The two sides will collaborate with the Tuya AIoT Platform to accelerate the adoption of smart home technologies in the SEA region.
GURUGRAM—Dec. 9, 2020—Tuya Smart, a leading global AI+IoT (AIoT) Developer Platform, and BARDI Smart Home, one of the fastest-growing smart home companies in Indonesia, announced a partnership to promote intelligent life and to accelerate the adoption of smart home in the Southeast Asia Market.
Southeast Asia is one of the fastest-growing regions globally in terms of improving internet infrastructure and high smartphone ownership rate, which provides huge opportunities for growth in connected homes and devices. With a dynamic economy driven by millennials, Indonesia leads the market with a growing number of consumers who are tech-savvy and like to try new things.
“BARDI has achieved a substantial amount of growth in Indonesia, with very strong presence in the Indonesian youth demographic. The flexible and comprehensive Tuya AIoT Developer Platform has enabled us to provide affordable and easy-to-use smart home products for our consumers and accelerate the adoption of connected home in the Southeast Asia Market,” said Yudi Tukiaty, CPSO of BARDI Smart Home.
Founded in late 2019, BARDI Smart Home has been evolving and has expanded their smart product offerings to more than 30 SKUs including robot vacuums, smart wakeup lights, pet feeders, and water fountains. All the smart home products can be connected and controlled by the BARDI Smart Life App Powered by Tuya, which has been downloaded more than 150,000 times in Google Play store and IOS.
BARDI Smart Home will open its first showroom of Powered by Tuya products in Jakarta on December 11, the first of this kind in Southeast Asia. Earlier in August, BARDI became Google Home’s partner in Indonesia with the privilege of the Google Nest Bundle sales package offering.
“As a global AIoT platform, Tuya will continue to empower our partners as well as the entire IoT industry, to provide a new intelligent experience for households and families. We will further strengthen the localization cooperation with BARDI Smart Home by combining BARDI’s expertise in marketing and our technology and support, and we believe together we will be at the leading position in the Indonesian market,” said Ross Luo, General Manager of Tuya Asia Pacific.
The two companies also plan to continue their collaboration by having a wider range of smart home products in the near future.
About BARDI Smart Home
BARDI Smart Home is a newly established smart home products company from Indonesia. At the moment, BARDI’s brand presence is very strong in Indonesia, with a total reach of 36 million Indonesians and total annual year to year growth of more than 5,000%. BARDI has now grasped a very strong market as a smart home business player in Indonesia. We are considered to set the benchmark of the smart home industry in Indonesia.
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About Tuya Smart
Tuya Smart is a leading global AIoT platform provider with a unique, all-in-one offering of cloud + connectivity + app that makes it easy and affordable for brands, retailers, and OEMs to make their products smart. Tuya’s platform has smart-enabled more than 200,000 products in hundreds of categories worldwide, serving over 230,000 developers globally. Tuya is internationally operated with headquarters in the U.S., Germany, India, Japan, Colombia, and China.
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